Course Level
Bachelor Degree (Pass)
CRICOS
087778G
Bachelor of Communication (Strategic Communication) / Bachelor of Creative Intelligence and Innovation
This course is designed for aspiring professionals in creative advertising, strategic public relations and related fields. What sets this course apart is its focus on real-world campaign creation for various sectors, enhancing your digital, traditional, and social media communication abilities. You will learn to craft compelling content and engage effectively with media, all within the broader social, economic, and political frameworks of the communication industry. The Bachelor of Communication (Strategic Communication) Bachelor of Creative Intelligence and Innovation also integrates a transdisciplinary approach, drawing on multiple fields to foster innovative thinking and problem-solving. You will develop competencies in critical and creative thinking, future scenario planning, and entrepreneurship, preparing you to thrive in a rapidly evolving global landscape.
Campus | Duration | Fees | ATAR |
|---|---|---|---|
City | Full-time - 4 years | N/A | 83.3 |
Structure
Students must complete 240 credit points consisting of 24 credit points of communication core subjects, a 48-credit-point major and potential 48-credit-point second major (subject to application), 24 credit points of cross-disciplinary electives and a 96-credit-point creative intelligence and innovation core. Students who do not meet the requirements to study the second major complete 48 credit points of electives. Students undertake a professional placement in an organisation involved in public communication. Within the final year of the Bachelor of Creative Intelligence and Innovation, students can undertake between 6 and 12 credit points of internship (work experience) that relates to innovation within their research, career development, or core degree specialisations. For students undertaking 12 credit points of internship, international internships may be negotiated.
Subjects
- 81511: Problems to Possibilities: 81512: Creative Practice and Methods: 81513: Past, Present, Future of Innovation: 81514: Creativity and Complexity: 81515: Leading Innovation: 81516: Initiatives and Entrepreneurship: 81521: Envisioning Futures: 81531: Industry Innovation Project: 81532: Creative Intelligence Capstone
Entry requirements
- Applicants must have completed an Australian Year 12 qualification, Australian Qualifications Framework Diploma, or equivalent Australian or overseas qualification at the required level. Admission to the combined degree is on merit according to the admissions policy for the Bachelor of Communication (Strategic Communication) (C10363). Eligibility for admission does not guarantee offer of a place. English language requirements IELTS Academic: overall 6.5, writing 6.0 TOEFL iBT: overall 79, writing 21 UTS College AE5: Pass Pearson PTE: overall 58, writing 50 Cambridge C1A/C2P: overall 176, writing 169