Course Level
Master Degree (By Coursework)
CRICOS
085102B
Master of Marketing Communications
Be part of the merging sectors of marketing and communication by cultivating your future as a professional. The Master of Marketing Communications arms you with disciplinary-specific knowledge and interdisciplinary expertise that gives you the adaptive capabilities to thrive in this ever-changing profession. As vocational program with an internship option, the Master of Marketing Communications integrates your skills in the marketing and communications disciplines by teaching you how to adapt to the changing industry of the digital age. Graduates emerge as creative and reflective practitioners equipped to face dynamic industry challenges with practical skills in content marketing, advertising, public relations and strategic communications.
Campus | Duration | Fees | ATAR |
|---|---|---|---|
Parkville | Full-time - 2 years Part-time - 4 years | $69,284 | N/A |
Structure
Total Credit Points 200
Subjects
- Public Relations and Communications
- Foundations of Marketing & Communication
- Marketing Management
- Strategic Content Creation
- Marketing & Media in a Global Context
- Integrated Marketing Communications
- Managing for Value Creation
- Leading for Strategic Advantage
- Marketing Metrics
Entry requirements
- To be considered for entry into this course, you must have completed an undergraduate degree (or equivalent) in any discipline with a Weighted Average Mark (WAM) of at least 70% (or equivalent).