Bachelor of Applied Business (Fashion Marketing) - 3 years

The Bachelor of Applied Business (Fashion Marketing) course is perfect for people wanting to work in the fashion industry in styling, event management, marketing, and business.

Campus
Duration
Fees
ATAR

Wellington Street Campus

Flexible Delivery - 3 years

N/A
N/A

Brunswick Street Campus

Flexible Delivery - 3 years

N/A
N/A

Cromwell Street Campus

Flexible Delivery - 3 years

N/A
N/A

George Street Campus

Flexible Delivery - 3 years

N/A
N/A

Collins Street Campus

Flexible Delivery - 3 years

N/A
N/A

ONLINE

Online/Off-campus - 3 years

N/A
N/A

Structure

24 Units

Subjects

  • History of Fashion Movements
  • Introduction to Branding & Communication
  • Critical Thinking
  • Introduction to Business Basics
  • Critical Survey
  • Introduction to Marketing
  • Business Strategy & Design Thinking
  • Applied Computer-aided Design
  • Fashion Sales & Marketing Digital Culture
  • Styling 1
  • Fashion Merchandising 1
  • E-Commerce & Management Finance
  • Styling 2
  • Consumer Insights and Fashion Consumption
  • Introduction to Business Law
  • Fashion Merchandising 2
  • Publicity & PR
  • Introduction to Creative Entrepreneurship
  • Merchandising Capstone
  • Entrepreneurship Capstone
  • Career Development
  • Events Management Capstone
  • Industry Placement

Entry requirements

  • Applicants must be at least 18-years-old at course commencement
  • Successful completion of a senior secondary school certificate equivalent to Australian Year 12
  • English Proficiency
  • Interview

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